January 11, 2006
Coke with Sugar?
Posted by Christine Hurt

Have you ever tasted Coke with sugar?  Depending on your age, you probablyCoke  have, but not for about 20 years.  Coke in the U.S. is made with high fructose corn syrup and has been for some time.  In Mexico, Coke is still made with cane sugar and bottled in little glass bottles.  And it tastes better.

The WSJ has an article today reporting that Coca-Cola is trying to fight retailers importing Mexican Coke for sale in the U.S.  The soda company claims that in taste tests consumers can't tell the difference and that former Mexican residents are buying it for nostalgia purposes, but I throw the flag.  It tastes different, and it tastes better.  In Texas, every once in awhile someone would give you a Mexican Coke, and it tastes better.  I won't drink a full-calorie Coke unless someone offers me a Mexican Coke because only then is the calorie trade-off worth it to me.  But, Coca-Cola is fighting this bootlegging because Coke makes more money off of corn syrup Coke because of its distribution agreements.

Why doesn't Coca-Cola sell Mexican Coke here?  I'm not sure how they would market it.  Sure, there is Diet Coke with Nutrasweet and Diet Coke with Splenda, but I'm not sure if consumers want to be reminded that they are drinking "Coke with sugar" or especially "Coke with corn syrup."  If some brilliant marketer can pull that off, and charge more for Coke with sugar, then Coca-Cola should try it.

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Comments (42)

21. Posted by becky on March 14, 2007 @ 8:49 | Permalink

Coke does have suger in it because i read the label!!!!


22. Posted by Opie's Dad on April 4, 2007 @ 13:27 | Permalink

If you are in the UK you have the best Coca-Cola, sweetened with sugar. The ingredient list you read was not bottled in the US. No sugar here in Coke!


23. Posted by Coke Lover on July 26, 2007 @ 15:58 | Permalink

I saw those skinny bottles of Coke in the Mexican food section of HyVee grocery (Omaha, NE) and wondered what the heck they were doing there. They were $1.69 a bottle! Then I remembered a Modern Marvels I watched that was about either sugar or junk food. Either way, I started reading the ingredients and the list starts with water and then moves on to sugar. I was pretty proud of myself.

I bought a bottle the next time I went to the store. It sat in the fridge for two weeks. I dont know why. I guess I was worried that I wouldnt like Original Coke anymore (I'm 41)

I opened it and started drinking. And then got online to research Coke with sugar and that brought me here! It is a familiar flavor and I love it!


24. Posted by Coke Lover on July 26, 2007 @ 16:01 | Permalink

By the way, it was about twenty years ago that Coke totally *ucked with their recipe and made "New Coke" (trying to mirror Pepsi's flavor) Us Coke drinkers must have made our voices heard...as they soon came out with "Original Coke". I am wondering if that was the point of the sugar phase-out?


25. Posted by Coke Lover on July 26, 2007 @ 16:05 | Permalink

And then they must have slowly mainstreamed "Original Coke" into being just Coca Cola again, as I dont know what ever happened to New Coke. (which I hated)

My mom thinks I am silly that I dont like Pepsi and that I love Coke. Try this experiment. Try drinking a warm Pepsi. YUK! Now try drinking a warm Coke. Ahhh...the burn.... Good way to clean off those decroded battery terminals!


26. Posted by Fred Stout on August 11, 2007 @ 23:33 | Permalink

I just receintly bought Mexican coke in a 12 once bottle at Sams Club Here in California, AND BELEIVE ME IT TASTS LIKE THE COKE FROM THE 60s and70s, So I bought 5 case of it in the glass bottles, and they had five or six palits of it, it costs more but you will know where that extra money went when you tast it. It was about $20.00 US dollers, For those of you who are in other parts of the country or in Canada Sams Club is a division of Wal Mart, California is not freindly to supper wal marts.


27. Posted by Ryan P on September 6, 2007 @ 12:53 | Permalink

There are three things that I find interesting about this.
The first is that I think the reason Coke has a problem with moving bottles from Mexico into the US is more related to the loss of glass bottles from the Mexican distribution chain than the issue with sugar vs. corn syrup. In Mexico, when you buy a bottle, you pay the deposit on the bottle and generally return the bottle to the store from where you purchased it for the deposit return when you are done. If a bottle is instead exported, there is no return of the bottle and they have to make new bottles to replace the old. If you take a look at the bottles in which Mexican Coke comes, you will notice these are always really old bottles. They aren't making new bottles. I have never seen a bottle in Mexico that didn't look like it was made less than 20 years ago. Coke in Mexico is really pushing plastic, but there is still a high demand for glass and no supply for new bottles. They can't afford to send all the glass to the US and lose it from the Mexican supply chain where demand for Coke in glass is high. In the US, it's a niche thing.

The second thing that is important about glass vs plastic or cans has nothing to do with the materials themselves, but rather how the cola is blended for the respective container. In glass bottles, the syrup and the carbonated water are blended in the bottle. The end result is a drink like the fountain version. In the plastic and can, the formula is pre-blended and put in the container. You will notice that a glass bottle of coke is not as carbonated as the canned or plastic bottled version.
I hate anything from a can. I have a bunch of Mexican Coke bottles in my freezer, and sometimes I will buy cans of Coke and then transfer them to the ice cold bottle. Since I am in Canada, our Coke is made with sugar and when you transfer it to the bottle, you lose the can flavour and some of the carbonation. It's almost as good as an ice cold Mexican coke, but still it's not quite the same.

Of course, this brings me to the final point which is that HFCS is disgusting. It's in every product in the US. When I travel I watch the labels and avoid anything with that ingredient, but it's really hard to do. I avoid it not so much because of the flavour, but more because I don't want to end up obese like 60% of the US population. Portion size is one problem in general, but extra large portions of HFCS is probably only magnifying the problem.

Pepsi in Mexico is also better BTW. Recycling glass bottles is also way more environmentally friendly. Unfortunatley, people were too lazy to recycle the bottles, and the deposit was off putting to sales.


28. Posted by battle on September 24, 2007 @ 14:50 | Permalink

The quality of education is, is not lower than 15 years ago


29. Posted by zannyz on December 3, 2007 @ 6:22 | Permalink

We have coke in the old glass bottles here in canada, but im pretty sure its made with high fructose corn syrup as well, when i lived in germany the coke was much better


30. Posted by Kelly on December 12, 2007 @ 12:53 | Permalink

You can get Coke imported from Mexico from Costco Wholesale here in Northern California. Yup, the kind in the glass bottles with cane sugar. It's definitely a million times better than corn syrup coke.

I agree with other folks here that Cokacola should sell a premium version of their product made the old fashioned way.

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