April 15, 2007
Google & DoubleClick: The Big Question
Posted by Gordon Smith

Bloggers are buzzing about the Google-DoubleClick deal (alarm:clock has a great roundup), but the most interesting aspect of the case for law professors is the antitrust angle. What is the relevant market? Microsoft and AT&T already have attempted to frame the discussion around "online advertising," but Google CEO Eric Schmidt has responded by claiming that Google and DoubleClick are each "small components of a much larger advertising market." (NYT)

Antitrust is not my forte, so I will defer to Josh or Thom over at TOTM, though my guess is that this will require some debate.

Google | Bookmark

TrackBacks (1)

TrackBack URL for this entry:
https://www.typepad.com/services/trackback/6a00d8345157d569e200d8342fc92153ef

Links to weblogs that reference Google & DoubleClick: The Big Question:

ยป Google and antitrust from LexBlog Blog ...
"Google may be setting the land speed record from company launch (late 90's) to alleged antitrust vio ..." [more] (Tracked on April 16, 2007 @ 8:43)
Bloggers
Papers
Posts
Recent Comments
Popular Threads
Search The Glom
The Glom on Twitter
Archives by Topic
Archives by Date
January 2019
Sun Mon Tue Wed Thu Fri Sat
    1 2 3 4 5
6 7 8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30 31    
Miscellaneous Links