July 05, 2008
Versus Ad: "A new stage begins"
Posted by Gordon Smith

Have you seen the new Versus ad for the Tour de France? "A new stage begins" is an in-your-face rejection of Jan Ulrich, Michael Rasmussen, Floyd Landis, Alexandre Vinokourov, and other past dopers. A clean Tour? I am not so sure, but I think we can safely say that we are all happy to see the end of the "cyclysm" ads.

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Comments (1)

1. Posted by Drew on July 9, 2008 @ 16:50 | Permalink

I'm more than skeptical that the Tour is clean this year, but the doping has never really bothered me. Everyone's doping, deal with it. I do have to say though, the ad is pretty great. I like how boldly they go after those guys and make the fans part of "taking back the tour."

Go Cadel!

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