February 18, 2010
Pizza and Puffery in the Blogosphere
Posted by Lisa Fairfax
The blogosphere seems abuzz with talk about Domino's latest commercial calling out Papa John's "Better Pizza. Better Ingredients" slogan as puffery. Indeed, Domino's even has a "Stop the Puffery" website. I am guest blogging at Concurring Opinions this month, and here are some of my thoughts on the subject.
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