April 19, 2011
Business Literature, Business Journalism, or Business Scholarship?
Posted by David Zaring

I enjoy looking over the Corner Office column in the New York Times, partly to see if Adam Bryant can draw CEOs out from pallid nostrums, or whether he's just going to have to print things like "I hire for excellence, above all," this week.  He's got a book on the habits of highly effective managers based on those interviews coming out, and the Times has an excerpt.  It has bullet points that go into making succesful CEOs - like "passionate curiosity." and "battle-hardened confidence."  So is this an airport book?  A journalism project with 70 interviews?  Or something that looks a little like a qualitative sociology project?

It's not always easy to police those boundaries.  But you might like Bryant's excerpt, at least, if you're interested in the CEO effectiveness literature. 

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